Adam Westbrook

“Lamentable and predictable”: BBC News writing?

Posted in Journalism by adamwestbrook on July 6, 2009

 

BBC Look North (Leeds)

BBC Look North (Leeds)

Interesting letter made it into the Yorkshire Post today

 

 

MY 11 and 14-year-old sons Frankie and Tommy are very critical of TV presentational style, especially Look North [BBC's regional news programme from Yorkshire].

From Alan Partridge they understand the ridiculous “epithet inversion” technique for an intro to a story.

At its worst, this involves simply repeating some dramatic accusation or cry of pain eg, “You’re killing me and you’re killing my family” (dramatic pause), followed by, “Those were the words of…” or, “That was a 59-year-old Leeds woman’s response to…”

But by far the most common device – in fact every story on Look North was introduced like this last night – is a simple inversion  of the second part of the sentence with the first.

Thus, “Passengers on trains into Sheffield yesterday were stuck for over two hours due to flooding of the track” becomes, “Stuck for two hours on a flood track. That was the fate of passengers on trains into Sheffield yesterday.”

I suppose the editors have come from newspapers and don’t realise that dramatic headlines sound stupid when they’re read out. I imagine it was the same with early films when actors used to projecting for the stage encountered the much more intimate medium of the film camera. But they’ve been making news programmes for 50 years now.

It makes for the most lamentable and predictable TV. Why not aim a little higher, BBC Leeds?

From: Mark Wilson, Headingley, Leeds.

A very good dissection from, what appears to be an ordinary viewer. He could have a background in journalism, but if he’s just an ordinary punter, the overuse of one style must be really noticable.

In TV news you should be writing in a conversational style, and always trying to surprise the listener – while always being accurate.  The “epithet inversion” as Mr Wilson calls it, is a good one…if used sparingly.

And in fact there’s an argument starting a news story with a dramatic statement – and then clarifying it afterwards, is inaccurate and bad writing. But watch the BBC Six O’Clock news tonight  and see how often it’s used.

Lamentable and predictable indeed.

(Hat tip: Larry the News Guy)

Everyone’s free (to find a story and write about it)

Posted in Broadcasting and Media by adamwestbrook on July 6, 2009

In 1999 Baz Luhrmann’s ‘Everyone’s Free (to Wear Sunscreen) became a huge hit, with its sage wisdom  over a haunting and shimmering melody and mellow beat.

The words, written in the Chicago Tribune by American journalist Mary Schmich, seemed to reflect perfectly the feelings of a generation about to enter a new century; as a 15 year old the words seemed to speak directly to me.

Well, ladies and gentlemen of the class of 2009, there might be a new edition.

It emerged through Twitter last week; some sage wisdom from one journalist to another – again seemingly reflecting perfectly the fears and feelings of a generation on the verge of a massive revolution.

Its here in full; you need to read the question to understand it fully, but the answer, I think, is poetry.

I studied print journalism. Now what?

By Cary Tennis (published in Salon Magazine)

Dear Cary,

I spent the last four and a half years studying print journalism in college and watching vacantly as the newspaper/magazine industry crumbled before my eyes. The decline never bothered me. I always figured I had what it takes to get a job even in an extremely competitive market: Before I ever graduated, I had completed four internships at newspapers, magazines and a Web site, published almost a hundred clips (including longer, high-quality pieces), and left a good impression with everyone I worked with. I knew I wanted to be a journalist, and I knew that I wanted to write for a living.

Now, six months after graduating, my parents still pay my cellphone bill and I am working full-time making ice cream. I make a couple hundred bucks here and there freelancing for a magazine I interned at, but otherwise my “freelance” career, as well as my journalism career, is dead in the water. I find myself despondent and unable to send out any more cover letters, and I can’t find the time or motivation to research a story idea enough to send it to an editor because I assume he or she will simply reject my half-baked idea. I’m panicking, but I fear failure so much that I can’t even get started. Freelancing seems to be my best option career-wise, but I can’t summon the willpower and enthusiasm to do it. Plus, I lost my license to a DUI conviction (that got me fired from one of those newspaper internships), which has immobilized me and left me unable to relocate to a new job until October. The DUI also contributes to my job-hunting anxiety.

What I see is that my passion for journalism and writing is waning. Working full-time has taught me that work is work and play is play, and that I need to maximize the efficiency of my hours I spend at work in order to maximize how much I can play outside of work. I am looking into jobs in other fields that pay better. Is it healthier to stick it out working at an ice cream store and desperately try to make it as a writer, or should I pursue a career where financial security is more realistic?

Scared Journalist

Dear Scared Journalist,

If you are a true journalist, the world is going to kick your ass. If you are a true journalist, you  are supposed to be having a hard time. This is how the world makes writers. It kicks their ass long enough that they start finally telling the truth. They just finally give up and start bleating out little truthlets.

If we are honest we occasionally wonder why we aren’t starving in the gutter, or dead, or working in a windowless office stuffing envelopes. Though luck has played a part, so have other things. We have been cunning and ruthless. Sometimes this will be an almost spiritual thing; you sit in your room and visualize your eventual occupation while others are furiously pounding on doors. You refuse to show that you want what you so desperately want; sometimes you refuse even to admit it to yourself. And then it comes and you quietly take it to your corner to chew it to death.

A measure of charm has been necessary. A modicum of hygiene has been necessary. A measure of keeping one’s mouth shut and pulling the cart along with everyone else has been necessary. A measure of compromise and pretending has been necessary, as it was necessary in nursery school and kindergarten and first grades through 12, and in college and graduate school and in the innumerable low-paying, humiliating bullshit jobs that followed.

We have applied and applied and applied for jobs and gotten nothing, and then things have been dropped at our feet that we were not sure we wanted but which we accepted because there was nothing else available. We have applied and applied and applied for jobs and been rejected and been forced therefore to work in unsuitable occupations that surprisingly led us to good fortune. We have kept our heads down and crawled forward like G.I.s in Korea. We have alternately railed at the system and begged it for favors and received the same infuriating coolness and indifference either way. We have ranted and we have started movements and we have tried to infiltrate the ranks of journalism as poets and insurrectionists. We have attempted to better our public relations skills. We have tried to network and join organizations. We have bought drinks at bars frequented by journalists and have praised works we detested. We have tried to detect trends and written queries suggesting feature stories about such trends. We have tried to develop specialties and gained immense knowledge of the inconsequential. We have interviewed celebrities and resold the interviews to numerous publications, each paying less than the one before in a vector of diminishment resembling our own entropic trajectory toward death. We have entertained the notion of getting into TV. We have wondered why the best quit or get fired and the mediocre persevere. We have wondered how mediocre we must be if we are still employed. We wonder why so many brilliant writers remain unheard, and why we ourselves were not thrown out long ago. We wonder why we don’t have a six-months cash reserve. We wonder who will save us from our own foolishness. We wonder if maybe there is a God who is quietly taking care of us. We take note of our increasing store of mediocre ideas such as that one. We think of Sartre. We read Boswell. We picture the harsh levity of a drunken Samuel Johnson and think to ourselves, well, things could be worse. We think of Samuel Pepys on London Bridge getting blown by whores. We think of him singing with his wife and friends in the parlor. We think of him being treated, again, for another venereal disease. We think of Neanderthals scratching on the walls of caves. We think of their flutes 18,000 years old, the music they must have played, the fears they must have had; we wonder if they thought about us, their descendants, trying to figure out our VCRs. We embark on stories that do not get sold. We spend weeks investigating. We sit in airports waiting for the governor. One of us strikes gold: Look, there’s the governor, returning from Buenos Aires! Look, it works! Journalism works! Hunches pay off! We have played a thousand hunches and not one has paid off but look, there is the thousand-and-first hunch and it paid off! We think plodding away is the solution so we continue to plod away and get nowhere. We change our strategy. We think networking is the solution so we lavish false blandishments on the successful. We share our marijuana with editors who go back inside before our pitch is half done. We take up music. We go through phases where we are “reading the masters.” We peruse brochures for MBA programs at prestigious East Coast universities. We think about the exponential growth of creative writing programs. Maybe our skills could be useful in detective work. Maybe we could start our own newsletter. Maybe someone will call today about our résumé.

And then, with the irony that cloaks us against utter nihilism, we think, if only we were living in more interesting times! And that is the confounding thing about it, isn’t it? That we stand on the nodal point of a great, creaking, crunching change in historical direction, at the beginning of cataclysmic planetary collapse, at the dying of civilization, at the rising of new empires, at our own meltdown, as a million stories bloom out of the earth like wildflowers in the spring and we think, gee, uh, if only there were some good stories to tell. The stock market just collapsed, the seas are rising, polar bears are dying, a whole generation is transcending its corporeal limitations and creating essentially a new civilization outside the body, a chimerical wonderland of holographic and spiritual representation permanently liberated from face, hands, feet … and rather than celebrating the destruction of the old paper-bound media and assuming with a shrug that no way in hell could it be any other way, instead we cling to our occupations like ox-cart drivers who do not want to climb down from the ox cart. Miracles and tragedies are bursting all around us but we plod through the village in our ox cart, selling vegetables one at a time.

Yeah. That’s the ultimate irony, no? That in the midst of remarkable and unprecedented change, in the midst of the greatest stories to happen all century, we are paralyzed by some changes in the delivery system. Well, we do know, as McLuhan taught us, it is not just the delivery system; paper itself is a kind of message; it tells us that information is permanent, whereas the Net tells us that information is in motion. So the print journalism curriculum may have taught, incorrectly — because it is  taught by ox-cart drivers — that information is permanent, not that it is in motion, and you may well be struggling to throw off that teaching, as perhaps you must if you are to tweet your way to victory. We must ask: If information is in motion, does that make it more or less true? That depends on whether you believe the world is in motion. Obviously the world is in motion. So information must be in motion as well.

There it is in a nutshell. No need to read Terry Eagleton, just ask me! But, well, he’s funnier.

And so we add to the list of attributes: a breathless arrogance; shameless comfort with our own ignorance!

So that’s where we’re at. That’s how we are, me included. We stand paralyzed before the fire, like animals watching their habitats burn. I can see what’s happening but am also somewhat paralyzed, doing an essentially 19th-century thing in this 21st century medium. I can scarcely figure out how to download the MP3 of my band from 1983 — but believe me, when I get it together next week, I’ll sell it to you for $1.50 a pop and maybe make enough to pay my cellphone bill.

It’s a weird world but it’s interesting and fun. Fuck the little stuff. Don’t worry about your career. Find a story and write about it, and stay off the streets if you’re drunk.

Dear BBC, please get rid of the News Channel

Posted in Broadcasting and Media by adamwestbrook on July 1, 2009

It has tens of thousands of viewers, has won two RTS awards in the last 3 years, and is (according to its own branding) ‘Britain’s Most Watched News Channel’.

But, dear BBC,  you should scrap your 24 hour rolling news.

Now when I say that, I don’t mean close down transmitting, or make hundreds of people redundant, or pull out of the “race” for breaking news. I don’t even mean stop broadcasting news altogether.

It just seems in the growth of satellite news channels, which brought us  CNN and Sky News, and then Fox News, and then ITV News, which then closed down, and then Al-Jazeera…it just seems you have missed a trick.

What I want to see is a BBC News and Information Channel. Except with a better name than that, obviously.

With a whole channel dedicated to news, with 24 hours to fill,  how come fewer documentaries are produced? How come in order to find out about under reported stories from both the UK and abroad we have to turn to the internet? How come for some well thought out analysis of global events, you’re better off in the hands of Radio 4 or the World Service?

Because in the race with Sky News, the BBC News Channel fills its 24 hours with breaking news stories and following them as they develop, just like Sky News. And with that comes all the trappings and distortions of rolling news.

The pointless 2-ways from outside buildings where the newsreader clearly knows more about the story than the correspondent. The irrelevant updates on local, but gruesome crimes. The live broadcasting of police press conferences, of interest to hardly anyone. The parading of guest after guest after guest, each adding very little to the story. The over-reporting of PR news. And the speculation – oh, the speculation!

Click, Newswatch and Hardtalk are all well and good, but they are too few and far between. And you stick ‘em on at 5am on a Sunday morning.

This race with Sky News (which, if it was an actual race in a stadium or something, would have about 15 spectators) has created a terrible distortion in news and facts, where both channels zoom in on a story to such an explosive magnitude, making it seem like the biggest most important disaster since some kind of climate change nuclear tsunami.

And, dear BBC, it really isn’t a race you need to win. Or even run in.

So how about this: a channel with short live news bulletins twice (or even four times an hour), with more 30 minute news bulletins, and the rest of the time filled with amazing documentaries, and great longer interviews with really interesting people, and some right-on analysis from all those clever correspondents. Hey, you’d have so much space to fill you could commission some riskier pieces from non-British journalists or young journalists. They might work, they might not, but it would be interesting.

You could whack more science and history on there. You might even get to be creative and dynamic.

But suddenly – breaking news! What do you do? It’s OK – if it’s not that important, there’s always the ticker at the bottom of the screen. And if it is important, then you can dip out of the programme for a bit. And if it is really important, then you can revert back to your news-channel ways.

We know you covet your “most watched news channel” crown, but come on BBC, the licence fee payers deserve more than this tit-for-tat war with Sky News, right?

Kurt Lancaster: an important voice

Posted in Journalism by adamwestbrook on June 29, 2009

I just discovered the blog of documentary video journalist and lecturer Kurt Lancaster. And this guy’s right on the ball when it comes to knowing TV style film making is dead.

In Kurt’s own words:

No narration provided by a reporter. No heavy-handed production telling the audience how to think or feel.

By placing himself into the short documentary, Kristof thankfully eschews the tired style and omniscient voice of the broadcast journalist who typically stands with microphone in hand, almost pleading with an audience to emotionally engage their sensationalized, “must-see” story. “Look at me and what I have to say!”, seems to me the pervading style of the news broadcast journalist.

In an interview with doc filmmaker Ellen Spiro (Body of War 2007), she told me that a lot of broadcast news sets up the classic confrontation of one side versus another side. But she feels there are as many sides to a story as there are people experiencing or witnessing the event

Broadcast news tends to give us a snapshot of either a victim or an overly-cute feel-good subject, as seen on the outside looking in. Documentary filmmakers build trust and take us into a slice of life of their characters…And this is one of the core differences between broadcast news and documentary filmmaking — the building of that trust in order to get the subject to open up.

So…he’s a film maker, a documentary maker, a video journalist. But he hates opening GVs, he hates overwritten voice overs and pleading pieces to camera. In fact, all the things which make standard TV packages so repetitive and unimaginative.

Like I say, he’s right on the money. Click here to visit his website.

What does #digitalbritain mean for journalism?

Posted in Broadcasting and Media, News and that by adamwestbrook on June 17, 2009

Hello, operator?

"Hello, operator?"

With the sort of hype only the media can generate when talking about itself, Lord Carter’s long awaited Digital Britain report has been published. It’s supposed to be the blueprint for Britain’s place in the digital world. But is it putting us in a good place?

It comes as journalism’s plight grows even greater; ITV news, Channel 4, countless struggling radio groups and newspaper holdings will all be sifting to see if it contains their saviour…or their downfall.

01. Broadband

The Promise: 2Mbps broadband for everyone (and “action separately to address the issue of next generation broadband”)

Result?: epic fail. While broadband for everyone is great, 2Mbps [...buffering...] broadband is inadequate for [...buffering...] the growing needs of digital journalism including [...buffering...] the huge demand for [...buffering...] video on demand. Separate action to [...buffering...] investigate faster broadband looks like [...buffering...] the buck being well and truly passed.

Meanwhile, in South Korea: “1Gbps Downloading by 2012

Will it help journalism? Not really. If online video and multimedia is going to start picking up the cash from traditional media it needs to be reliable and fast.

02. Radio

The Promise: All national radio stations to be on DAB only by 2015 ending use of analogue. Spare FM frequencies for “new tier” of community radio. More local news.

Result: fail. DAB is soo last decade, and while the radio sets look quite pretty, by the time this is rolled out, we’ll all be listening to radio on our iPhones. Over the internet. The folks at MixCloud rightly pointed out last night the real investment needs to be in online radio, and making sure the network can cope with it. It also says nothing about the plight of local commercial radio stations, caused by the filthy binge on new licences by Ofcom.

Creating a “new tier” of hyper local community stations is a nice idea – provided they don’t have to be commercially viable. And more local news? Who Lord Carter expects to pay for that (when newsrooms across the land are cutting staff) is a mystery.

Will it help journalism? An emphasis on localness might fool some Whitehall bureaucrats into investing more in local journalism. But don’t hold your breath.

03. Regional TV news

The Promise: 3.5% of BBC’s licence fee (~£130m) to be available to help regional TV news on ITV

Result: good news for ITV. It has been long argued on all sides, the BBC needs strong competition in regional news to keep its standards up. And while that is the case £130m is a lot to spend investing in the  “a local lady has turned 100″ fluff which ITV regions currently put on air.

Will it help journalism? In the short term ITV local news does need the cash, and this might even save some jobs. But once again Lord Carter has missed the trick. What we need is a new way of doing television news, for example Michael Rosenblum’s VJ newsroom model. Meanwhile, no word about the BBC’s real competition: Channel 4 News.

04. Hyperlocal news

The Promise: No promises here, just a recognition that grassroots online projects are good for democracy

Result: fail. Lord Carter says he likes the growing number of hyper-local community sites, but says there can’t be a gap between what these start ups offer, and what the traditional big boys offer. So he’s investing in making sure newspaper groups and the BBC can offer better online, including, bizarrely, an idea to let newspapers use BBC video content. Considering the row over BBC Local in 2007, that’s pretty hilarious.

Will it help journalism: well there’s no promises here, so it’s up to the people to forge the way.

05. Childrens’ Programmes

The Promise: Money to help Channel 4 develop services for that most difficult of audiences: 10-18 year olds

Result: good news. Channel 4 are best placed to understand this market, and embarrassing dad-dancing attempts by the BBC have shown they’re not really “down with the kids”. It won’t solve Channel 4’s funding crisis though.

Will it help journalism: any investment in actually creating content is a good thing.

All government reports, like Christmas presents from your grandparents, are always a little disappointing;  sadly yesterday’s report fails to really grasp or embrace the mouth watering potential of the future.

Lord Carter: as us bluggers and twotters and myface yoof types say: “epic fail”.

Choose your multimedia, wisely

Posted in Journalism by adamwestbrook on June 12, 2009

He chose, poorly

"He chose, poorly"

Video, audio, pictures, timelines, slideshows, maps….multimedia’s great isn’t it? As a journalist it gives you an amazing choice of how to treat a story.

But how many journalists use that choice? And how many chose wisely?

In order to know which medium to use for which story, you must know its strengths and weaknesses; not of the software or  the content – but of the very medium itself.  Because some mediums are only good for some things.

Video

With so much talk about video journalism, it’s not surprising so many journalists take a camera out and shoot whatever they can. I rarely see a big multimedia project without any video in it. And that’s a shame, because video, really, is only good at a couple of things. And bad for some others.

Video/Film/TV whatever you want to call it, is great for showing action. For evoking an emotional response. For creating atmosphere….so use it for this.

But video is bad, really bad, for getting across facts, figures, and complicated arguments. That’s why overloaded documentaries and TV reports are so dull.

Writing about online video’s older, more glamorous sister, television news, BBC journalist Vin Ray says:

“The problem for television news is that it is at once both an immensely powerful medium, and yet an inadequate way of explaining complicated issues in a comprehensive way.

“Academics, sociologists and newspaper columnists the world over have criticised the shortcomings of television news for years, but they have rarely – if ever – come up with a realistic, practical alternative.”

So whatever your story, save the complicated bit for another type of medium. Use video to show us something happening, or make us angry or sad. Video is the ultimate medium though in many ways because – done correctly – it is totally engrossing. We surrender ourselves to it and you can make an impact with video. It’s great to use as an opening gambit to suck your audience in.

Audio

In a world where pictures dominate, the power of radio is often underestimated. This is a mistake though because audio’s power to penetrate the mind is very strong. And don’t forget, while in the US, UK and Europe we may prefer to watch films on our laptops, in the developing world, millions upon millions of people live with a radio by their side.

Still unsure of audio’s power? Robert McLeish sums it up perfectly in Radio Production:

“It is a blind medium but one which can stimulate the imagination so as soon as a voice comes out of the loudspeaker, the listener attempts to visualise what they hear and to create in he mind’s eye the owner of the voice.

“Unlike (video) where the pictures are limited by the size of the screen, radio’s pictures are any size you care to make them”

With the size of most web video players that should hit home even harder. So think: if you haven’t got or can’t get the amazing pictures which show your audience what you want, some good audio interviews and vivid writing can let the audience do the work inside their own head.

And audio’s other strength is the fact it is uni-sensory: you can listen to audio, while doing something else.

Audio weaknesses though are the same as videos: as a temporal medium it is exceptionally bad at explaining complicated issues comprehensively. So again, save it for the emotional/action/umbrella elements of your piece. And it is very reliant on good quality sound – and good voices. This piece by the New York Times is excellent…but weakened by the monotonous drone of the voice over.

If you’re going to use sound, please make sure it’s high quality!

Images

The renaissance in photography thanks to the internet reminds us of how powerful the still image can be.  Of course it’s cheaper and quicker to produce photos for your multimedia project than video or audio; but don’t mistake that with easier. If you’re going to take photographs which have an impact you’re going to need a good SLR, and you’re going to need to know your f-stop from your shutter speed (and, indeed, how they are related!)

So when should you use photographs and slideshows in your work? It’s weaknesses are the same as video – but then you would never use a photograph to convey information. The photo is about that one moment in time, and because of that it is about smacking your  audience across the face with some emotional trout. Use it to make them feel something about your story.

And some great advice from multimedia experts Duckrabbit:

“The point about a still photo is that your eye explores it. When you put too much motion into a slideshow you’re removing the viewers ability to pause and reflect, to explore.

“Slow pans on a big screen look great … but at the small size the images are reduced to on our computer screens the panning looks as rough as a dogs dinner that even the dog refuses to eat.”

Give your audience time to explore your photographs.

Text (and quotes, maps, graphics)

Poor text. The original medium, it’s kind of been given a back seat by those of us too excited by the glitz and glamour of the video camera and the audio recorder.

But text covers the other media’s ass – because it’s the one which can get across all these details, background, statistics; all the things the audio visual mediums are rather poor at.

There’s no escaping it: if you’re going to be a multimedia journalist, you need to be damn good writer; being a great editor, or good voice don’t cut it. So use text to convey the nuts and bolts of your story, but make sure you don’t bore them while you’re doing it.

Maps, tables and graphs are great assistants to this: they can brighten up a page of text and add an element of interactivity. And text too becomes interactive, the moment you put in a hyperlink.

So remember: as a multimedia journalist you have a choice. So use it!

War Without Borders: top marks

Posted in Journalism by adamwestbrook on June 9, 2009

Tracey Boyer over at Innovative Interactivity has already written about this new interactive from the New York Times…but it’s so good, I had to write about it too.

New York Times: War Without Borders

New York Times: War Without Borders

At the centre of its sleek design: a large window, which plays a 10 minute film, broken down into 6 chapters. Each chapter tells a different part of the story so you can easily navigate through it.

If you break it right down, there’s not too much to this, visually: a map animation, some titles, one video interview, and some photographs.

But I love this because it’s not just a great piece of multimedia; it’s not just a great interactive. This is a fantastic piece of visual storytelling – and it betters anything I have seen in a TV news film for a long time. The colours, the transitions, even the map is the sexiest thing I’ve seen in ages.

Unless traditional  TV producers learn to experiment with more creative visual styles, the internet will soon become the place for great visual storytelling.

Life after newspapers?

Posted in Journalism by adamwestbrook on June 8, 2009

Here’s another inspiring article doing the rounds: detailing how multimedia journalists in America are re-inventing themselves and forging new business working for NGOs and non-profit groups.

…in Norfolk, Virginia, former Virginian-Pilot staff photographer Chris Tyree has launched a multimedia production company called Weyo with Stephen Katz, who is still a staff photographer at the paper and won POYi Newspaper Photographer of the Year honors in 2008. “We’re trying to brand ourselves as storytellers to the non-profit world,” Tyree says. Clients so far include Physicians for Peace, Resolve.org and the Samaritan’s Purse Canada, among others.

Tyree quit his job last August, right before a wave of layoffs hit The Virginian-Pilot. “It became obvious that stories I was interested in—about social justice and social responsibility—weren’t getting [published] as much” because of budget pressures and cutbacks, Tyree explains.

And they reckon their background in frontline news gives them the edge over more established competition.

One challenge for would-be freelance multimedia producers is competition from established video production companies that are chasing corporate and non-profit PR work. Migielicz argues that producers with newspaper backgrounds are better storytellers by training, and can work faster and leaner.

Leeson says, “One thing you learn as a still photojournalist is how to get in and out and produce something with high quality. We know how to tell a story. We don’t have to story board it, and go through all these pre-production meetings. All I need is a grasp of what the client is hoping for. In newspapers, you get an assignment with a basic outline of the story, and beyond that you’re expected to find it.”

As a couple of other inspiring pieces (like this one and this one) are showing, maybe now is the time to to take the plunge and advertise your talents to more people. But the risks and challenges of starting your own business are still pretty intimidating.

The money though isn’t bad, according to the article:

Weyo just finished one job that paid $10,000 for a 7-minute video and a Web site with “20-some” linked pages. Another recent job for a women’s shelter paid $15,000 for similar work, “with some branding as well,” Tyree says. Another shelter in Maryland paid Weyo $4,000 for a video and some still photography. “I was definitely paid better at the newspaper, but that’s because we’re just starting out,” he says.

“Why journalists deserve low pay”

Posted in Journalism by adamwestbrook on May 20, 2009

Fascinating article thrown my way through Twitter today: “why journalists deserve low pay“.

As a journalist, on low pay, I was immediately angered by the title. And therefore had to have a read. Annoyingly its author, Robert G. Picard, makes perfect sense. This is not so much an article on why journalists deserve low pay (for now); rather a thesis on the very reason journalism, as a concept, is struggling for breathe.

Broken down it says:

Economic value is rooted in worth and exchange. It is created when finished products and services have more value – as determined by consumers – than the sum of the value of their components.

That’s the first time I’ve seen what I do broken down into its raw economic terms.

These benefits used to produce significant economic value. Not today. That’s because producers and providers have less control over the communication space than ever before,

So the reason newspapers aren’t making money, and radio & TV are losing money: they’ve lost their economic value.

Journalists are not professionals with a unique base of knowledge such as professors or electricians. Consequently, the primary economic value of journalism derives not from its own knowledge, but in distributing the knowledge of others. In this process three fundamental functions and related skills have historically created economic value: Accessing sources, determining significance of information, and conveying it effectively.

This too has been diminished by the internet and social media. So not only has journalism lost its value, so have journalists.

Today all this value is being severely challenged by technology that is “de-skilling” journalists….until journalists can redefine the value of their labor above this level, they deserve low pay.

It’s so refreshing to see our profession reduced to its raw bones; and until we solve these core issues of value in what we do, no pay-wall or subscription fee will save us.

Learn from the best

Posted in Journalism by adamwestbrook on May 20, 2009

A brief, simple blog from multimedia producers Duckrabbit has stuck with me this week.

As well as highlighting amazing inspirational pieces of work (not to mention producing a fair few themselves), they’re also not afraid to highlight the less than good.

A frank post: “CNN should fire the producer of this audio slideshow” shows us a piece about a rehabilitation centre for children in Aghanistan, and shows us whats wrong with it.

In particular:

The point about a still photo is that your eye explores it. When you put too much motion into a slideshow you’re removing the viewers ability to pause and reflect, to explore.

Slow pans on a big screen look great … but at the small size the images are reduced to on our computer screens the panning looks as rough as a dogs dinner that even the dog refuses to eat.

This is an incredibly important point about the still photograph and its place in the audio slideshow,  and one I’ve never thought about before. (You only have to watch an audio slideshow I did from Basra to see similar seasick movements).

So these guys know what they’re talking about.

And now there’s a chance to learn from the best: with a weekend training event in Bristol, UK in July. Click here for all the details.

I had high hopes of going myself (gawd knows my photography needs some help) but sadly a prior arrangement (and a shortage of cash) keeps me out of the race.

Which means there’s one more place for you!