Still doubting the power of good audio?
Posted in Broadcasting and Media by Adam Westbrook on February 9, 2010
Cleverly used audio (both natural sound and music) can tell a story – even when the pictures are as simple as…well, a Google Search screenshot.
Here’s how Google used it to great effect with their Superbowl halftime ad:
Give audio a chance!
Want to know more about audio? Check out my 6×6 guide to using it properly, and tips on making a great audio slideshow.
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Tagged with: Advertising, Audio, Audio slideshows, Commercial, Google, Halftime, New Orleans, Radio, Saints, SB44, Superbowl, TV
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