Inside the Story: setting up your story
First of all, an exciting announcement.
After three months of work, Inside The Story: a masterclass in digital storytelling by the people who do it best is ready to launch, and will go on sale one-week-today: Thursday 26th April 2012 at 0800 BST. It’s now more important than ever that you’re a fan of the Facebook page or subscribed to the mailing list to make sure you get your copy!
The English version will be available first, with editions in German, Spanish and Catalans on the way in May. This is totally a fundraising exercise, with every penny from each sale being donated to Kiva, the developing world entrepreneurship charity.
But what’s in the book?
I’m really confident you’re going to love Inside The Story. For a start, there’s no other book, or website, like it. It’s a real masterclass in what it takes to create high quality, remarkable stories for the web. If you’re making films, designing graphics, animations, websites or podcasts and struggling to make it as good as you know it can be, you’ll find this book incredibly useful.
The contributors are almost all award-winners, and are behind some of the most popular productions on the web – you can get a sneak at some of the names here. And all their advice is ridiculously practical. To give you a taster, for the next week, I’ll be releasing short previews of some of the contributions.
How to set up your story like a pro
Let’s start at the beginning. How do you set up, research and prepare your stories to give them the best shot at being remarkable? The resounding thought from all our contributors is that preparation is key – and so are people.
Drea Cooper is one half of the team responsible for the quite extraordinary California Is A Place web series, which portrays fascinating characters from the US west coast with beautiful heart-breaking flair. Their latest film, Aquadettes, which tells the story of a group of elderly synchronised swimmers will get an airing at this year’s Sundance Film Festival. Drea gives some great advice about finding the right people in Inside The Story, and for him, finding characters is key:
Whether it’s fact or fiction, dynamic people and characters bring stories to life. Any film, short or long, should have a dynamic person at its center.
But, Drea warns, it’s really not as easy at all. California Is A Place is celebrated for the incredible characters it features – and in Inside the Story Drea reveals how he, and partner Zachary Canepari go about finding them.

A sneak preview at some of the pages in Inside The Story
Once you’ve found the right person you need to make sure your research is up to scratch, says producer Ben Samuel who makes documentaries and history programmes for the BBC, on his page.
“Whatever field of human endeavour your story focuses on, there are experts who – more often than not – will be happy to give you an excellent grounding in the topic. And secondly, if your research isn’t quite up to scratch, there will be people who will clock your mistake, no matter how obscure your subject matter is.”
If you’re stuck for where to start researching, Ben gives some brilliant advice about where to start with your research, and a clue to the best research source of them all (and no, it’s not the internet).
Finally, some great practical advice from Guardian photojournalist and film maker Dan Chung, based in China. Dan’s covered everything from the Japanese Tsunami aftermath to life inside North Korea, stories you can’t just stroll into.
“Prepare yourself physically and mentally if the story requires. Think about the possible scenarios that will unfold and make contingency plans for them – both journalistically and technically.”
He outlines his preparations for each story in more detail in Inside The Story, one of more than two-dozen hand crafted chapters by some of the best digital storytellers on the planet.
So here’s the drill: find out more on the website….join the Facebook group…and tweet out loud: #insidethestory! There’ll be another sneak preview on Monday.
Has the DSLR come of age?
*Apologies to email subscribers who may have received an unfinished draft version of this article when I published it by mistake!
DSLR cameras with HD video capabilities have been on the market for a couple of years and have been making a significant impression for pretty much as long.
I spent part of last week nerding out big time at the annual Canon Expo in London (my write up of last years event is right here).
It’s mostly targeting stills photographers, with the majority of demos, products and talks aimed at the traditional DSLR user. But this year, there was a significantly higher number of videographers attending, and more and more products designed for their needs.
For example, the Steadicam Merlin (a lightweight stabiliser that gives you steadicam smoothness on moving shots) was one of the most popular items. There was more paraphernalia including handheld rigs, LCD monitors, matte boxes and ring lights – all designed for the filmmaker. You can now even rig up DSLR cameras to shoot in 3D!
So, has the DSLR come of age?
That’s what Dan Chung, one of the real pioneers in the cinematic aesthetic of video journalism, told attendees on Tuesday.
He says DSLR cameras offer a flexibility and portability that a camcorder alternative just can’t. For him, the most important thing is being able to fit all of his gear into a backpack, and the size of DSLRs means he can bring as many as four cameras with him, plus lenses, filters and the like, on any assignment.
That’s a huge amount more video power than one, more expensive camcorder.
Why you should think about the Canon 550D
Currently the cheapest popular version of the video DSLR is the Canon 550D. I have been shooting with it since the spring, and have made films for editorial and commercial clients.
At £600 it is a sliver of the cost of its daddy, the 5D Mark II, and because of that, you would imagine – less good.
But here’s what I really took away from the Canon Expo: the 550D was getting applause from many quarters – as a better alternative to the more expensive 5D Mark II.
For example, James Tonkin, head of the multimedia production company Hangman said he would choose the 550D over a 5D, and Dan said if he could buy 1 5D Mark II, or 3 550D cameras, he would choose the 550D. Their affordability means he’s prepared to take risks with them to get more unique and dramatic shots.
The only other cameras in this price range are realistically, the Canon Legria camcorder, which has no aperture or focus control, the Lumix FZ100 or a much older camera. Either side you could pay £100 for a flip cam, or £2,000 for a broadcast camera.
I’m sure we’ll start to see more remarkable stuff being shot on the 550D entering the mainstream soon.
‘Digital Cinema’: a new way of looking at video journalism?
This month I had the privilege of joining top film makers Dan Chung and Rodney Charters ASC in judging the Digital Cinema category of of the Press Photographer’s Year awards.
The PPY is different from, say, the Concentra Video Journalism Awards because it’s aimed at photographers, and still asks for film work rooted within photojournalism.
It’s extremely exciting to see new film makers, photographers and journalists experimenting with different styles – and the winners we chose really reflected that trend. The PPY called the category we judged ‘digital cinema’ a term which I think sums up the notion of the cinematic aesthetic quite well.
The first and second prize films were both shot on Canon 5d MKII digital SLR camera – another increasing trend.
I’ve just summed up our thoughts on the winners over at the DSLR Newsshooter blog – check it out here.
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How to achieve the new look in Video Journalism
There’s a lot of interesting talk about a new aesthetic for video journalism. New cameras, but more importantly, new ideas are breathing new life into video storytelling, and starting to break those rusty screws which so far have bolted video journalism to it’s televisual parent.
VJs like Dan Chung, David Dunkley-Gyimah and Cliff Etzel are experimenting with new looks, and writing about them too. It goes without saying video on the web is not television and shouldn’t be bound by the same conventions. But how do you break the rules? Here’s three films working on doing just that.
Three examples of the new look video journalism
Haiti Earthquake Aftermath Montage, Khalid Mohtaseb
NOTE: there’s a fair bit of debate around this piece dealing with whether this piece is journalism or not. Here I’m more interested in how the visual style was achieved; to join the other debates have a look at DSLR Newshooter and Solo Video Journalist.
This short montage of high quality images were shot by Khalid Mohtaseb while on assignment in Haiti. The beauty of these images relies partly on the use of the Canon 5D MKII, the top of the range digital SLR camera capable of shooting HD video. Notice how Khalid also uses slow movement, long held shots and music to acheive his look.
- Khalid shoots with a high shutter speed (1/60) – which means he can slow the images right down in the edit, and keep a smooth slow motion
- He uses the Kessler Pocket Dolly, a small portable glider which creates the slow elegant tracking shots
- He opens up the aperture to create a shallow depth of field in his close ups of people
- He holds many of the shots for 6 or more seconds, which adds a slow, almost elegant pace to the final montage
- Images are cut to the music, scenes changing with changes in the key
- In post production, Khalid uses Magic Bullet and Apple Colour to grade the images, increasing the contrast and adding a subtle vignette – you can see the results of just a few examples here:

Image credit: DSLR Newshooter

Image credit: DSLR Newshooter
(For a more detailed technical breakdown of this piece, by Khalid himself, checkout the excellent DLSR Newshooter)
And then they danced, David Dunkley-Gyimah
I have had the pleasure of working with David at the Southbank Centre in London, where he is experimenting with the new cinematic aesthetic. In this film, shot for the Southbank, he uses a range of different effects and styles – a veritable toolkit for VJs to take from.
- For some of the shots of the rehearsals, David uses a wide angle lens to create a “fishbowl” effect
- Around 1’10” David uses post production to add a flare to the pictures of the farm building; note the filter and vignette on the picture too
- He cleverly cuts the shots of the guitarist, drummer and tuba player, creating a stylised jump-cut effect
- He plays with speed, slowing down and speeding up footage
- In terms of creating a narrative, note the absence of a voice over – this story is told solely with the voices of the contributers: they are sometimes only captioned off screen. Does this affect your understanding of the story?
What if..?, Adam Westbrook, Dominique Van Heerden, Alex Wood
In this short film for the London Future of News Meetup we experimented with the cinematic aesthetic. We wanted to get a feel of urban decay and abandonment which we achieved partly by choosing a great location and partly with some tricks with the camera and in post production:
- We shot on a south London estate early in the morning, to make sure it was quiet
- We shot with the JVC GY-HM100 which has a really nice grain to the image
- I opened the aperture to create a shallow depth of field, and layered certain shots
- We cut in lots of fast moving close ups of buildings and objects to add a sense of movement to the piece
- Annoyingly, our day of shooting happened to be the first day of spring, so the location was bathed in sunlight. Not great for our moody aesthetic, so we used the camera’s ND filter to take out some of the light.
- In post production we desaturated most of the images, to remove some of the colour, and increased the contrast
- We also put a very subtle vignette over most of the shots, which adds a vintage/off colour feel to the image
- The whole piece is cut to the rhythm and pace of the music, the final “what if?” reveal happening as the music crescendos.
All three pieces manipulate shutter speed, aperture and filters, as well as grading in post production to create their aesthetic. They also all use music effectively – another tool which shouldn’t be an afterthought (check out Christopher Ave’s contribution to the Fresh Eyes series for more).
Importantly, although they all experiment with new visual styles for video journalism, they still obey the old rules from the first days of cinema: the rule of thirds and sequences in particular.
You can use these tricks too!
All of these are tricks any video journalist can experiment with. They can all be achieved with the cameras mentioned and in most standard video editing suites. Small changes can really add oomph to the message you are trying to convey or the story you are trying to tell.
Is manipulating camera and edit manipulating the viewer? I don’t think so: what are recording should still be true to life. But like a writer has different ways of manipulating language, and a photojournalist has different ways of manipulating their stills, so it is for video journalists.
Up until now most camera people have left these powerful tools untouched. It’s like a writer refusing to use similes, metaphors or alliteration to tell their stories.
Journalism posts: a summary IV
It’s the end of the first quarter – here’s a wrap of all the highlights you might have missed on the blog so far in 2010..
Future of Journalism
10 resolutions to make you a better journalist in 2010
The one question journalists need to start asking
The newspaper doing multimedia journalism…in the 1950s
Three ideas for news businesses which will never work (and why)
Ideas for the Future of News: 006 – geo tagging
Ideas for the Future of News: 007 – the revolutionary search engine
Fresh Eyes: what can journalists learn from a musician?
Fresh Eyes: what can journalists learn from a web coder?
Fresh Eyes: what can journalists learn from a branding expert?
Why the BBC cuts are a call to action for Next Generation Journalists
Multimedia Journalism
My new ebook for hyperlocal websites is published
Book review: The Digital Journalist’s Handbook by Mark S Luckie
Five myths about shooting video
The TV news package is ripped to pieces…and how you can make it better
Five quick tricks to add spice to your storytelling
Three amazing films – shot on a DSLR camera
…and why the DSLR is changing video journalism
The digital magazine pushing the boundaries of online storytelling
Previous summaries from 2009 are right here!
Why the DSLR is changing video journalism

Photo: Dan Chung
This isn’t the first time I’ve harped on about the need for video journalism to break away from the rules and conventions of TV news. Other, smarter, people have done it too.
Thing is, where are we seeing this happen? Video journalists working with traditional (albeit smaller) cameras are generally producing “TV” news, solo.
Flipcams, like the Kodak Zi8, are proving they can compete with the big boys in some instances…although still mimicking the old guard.
One camera is threatening to give the rules the rewriting they deserve.
A new range of digital SLR cameras are now capable of shooting HD video, through the most awesome quality photographic lenses. And it’s getting photographers and videographers very excited.
At the top of the pile is Canon’s 5D MkII which comes in at a hefty £2,5000. Cheaper, but still very high quality is the Canon 7D, roughly just over £1,000. And now Canon have brought out their cheapest one yet – the 550D. It shoots HD video at either 25 frames per second or up to 60 frames per second at a lower quality. It’s got an external microphone input, so you’ll get good quality sound, and you can attach any Canon lens onto it to get a wide range of gorgeous images…it’ll set you back £700.
In the right hands these cameras are bringing a cinematic feel to video journalism. There are no hands better than Beijing based photojournalist and VJ Dan Chung. Check out this film he shot for the Guardian. He trialled the 550D, and put it on some cheap movable rigs to add motion to the shots. Used subtly it doesn’t distract from the story, but adds a wonderful texture to it.
I am hoping to invest in the 550D in the very near future. I hope DSLRs, in whatever form or price inspire a real visual revolution. It’s about time.
Three remarkable films shot on a Digital SLR
If you occasionally peer out of your journalism cocoon and hang out with camera operators, directors and film makers, you might have overheard some buzz about the potential of digital SLR’s for shooting video.
In particular I’m talking about the Canon 5D Mk II and the Canon 7D: both capable of shooting High Definition video as well as taking photographs.
So what?
Well these cameras beat even some of the best video-only cameras in several places:
- they’ve got bigger and better lenses, allowing for beautiful images
- they’ve got detachable and therefore interchangable lenses, meaning you can shoot wide angle and telephoto with the same camera
- they’ve got bigger apertures allowing for extraordinary depth of field
- they’re smaller, lighter and allow a photojournalist to shoot video without changing cameras
…essentially what I’m talking about is in 1 second of video you have 25 individually beautiful images which could be photographs in their own right. It’s seeing the the dawn of an exciting new aesthetic – wouldn’t it be great if documentaries and TV news looked more like these?
Three remarkable films shot on DLSR
Sri Lanka Tamils by Mark Allard
At the Races in Singapore by Dan Chung
Battle for Hearts and Minds by Danfung Dennis
For more great examples of the potential of the DLSR check out DSLR News Shooter. And I got to see some of these great cameras in action at the Canon Expo in London last autumn – the details are right here.
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