Adam Westbrook // ideas on digital storytelling and publishing

When bi-media newsrooms go too far

Posted in Journalism by Adam Westbrook on February 11, 2009

There’s always been praise for bi-media newsrooms. Multiskilled journalists supplying for TV, radio and online.

And I agree, it’s a valid cost cutting measure.

What isn’t acceptable though – in my opinion – is the taking of this concept to the extreme and playing TV packages out on radio.

I’ve heard it done a couple of times on BBC local radio,  and you can tell because the report you hear in the news at 1, is the same as you see in the news at 1.30.

Why isn’t it acceptable? Because TV and Radio are their own seperate arts. TV requires tight scripting to pictures. Radio requires good writing to explain complex stories.

And you end up hearing lines like “as you can see behind me” or “this is the moment two robbers were caught on CCTV.” Not to mention gaps of natural sound which are used to punctuate TV reports.

Simply: get a journalist to produce 1 piece for 2 separate mediums…and both mediums suffer.